Course Overview
Apply a broad range of knowledge and skills to design, implement and evaluate marketing campaigns and transmit solutions to clients.
This course will help you drive online customer behaviour. You will explore several aspects of digital marketing, including social media marketing, digital marketing analytics and content writing.
Job Outcomes
Potential career outcomes could include:
- Digital Marketing Specialist
- Digital Media Buyer
- Digital Copywriter
- Digital Communications Manager
- SEO Coordinator
Recognition
Study Method
- In-classIn class delivery - predominately face to face course content conducted at a specific location
- OnlineOnline delivery - online course content with the exception of assessments and work placement
- BlendedBlended delivery - both online course content and partial face to face requirements
- VirtualVirtual Delivery - Live and interactive classroom-style learning conducted completely online
Locations
- New South Wales
- Byron Bay
- Sydney
- Northern Territory
- Darwin
- Queensland
- Gold Coast
- Victoria
- Melbourne
Duration Study Load
- Six terms — each term includes six weeks of study plus two weeks of holidays.
Delivery
- Study the Diploma of Digital Marketing full time at Business College at IH, either at one of our campuses around Australia, including centrally located in Sydney CBD, or online.
- Our online study mode is taught through live lessons with your trainer over video call.
Entry Requirements
Domestic Students must:
- Be a minimum of 18 years of age
- Year 12 (Higher School Certificate) or equivalent
- Have access to a laptop or tablet for home and classroom use
International Students must:
- Be a minimum of 18 years of age
- Year 12 (Higher School Certificate) or equivalent
- Have an IELTS or equivalent score of 5.5 with no less than 5.0 in any band and
- Have access to a laptop or tablet for home and classroom use
Note: Equivalent Year 12 for International Students is educational equivalent in home country or International Baccalaureate.
Pathways
- Through successful completion of this course, students may apply for Recognition of Prior Learning (RPL) for entry into BSB50620 Diploma of Marketing and Communications.
Subjects
About Business College at ih
Business College at ih (IH Sydney Training Services) commenced in 1988, offering high-quality English language courses.
In 2016, we shifted our attention to the VET sector, which saw us open our new division in 2017, which saw us commence delivery of Certificate III/ Diploma and Advanced Diploma courses in Business, Leadership and Management, Project Management, Marketing and Communications and Social Media Marketing alongside our World-renowned English language courses.
Over the next few years, we have expanded our operations to a second Sydney Campus at Bondi and additional campuses in Darwin, Melbourne, Gold Coast and Byron Bay.
We have planned our training and assessment services to deliver Vocational and Education Training VET courses to prepare future professionals for a fast-moving world. We are committed to providing quality training and internationally recognised qualifications, which gives our graduates a true advantage when seeking employment opportunities worldwide.
Business College at ih is a Registered Training Organisation (RTO #91109)
