Tourism might take the occasional knock but by and large it’s one of the most resilient industries in the world. You can get your share of the tourism pie by signing up for some tourism courses in Melbourne from specialist tourism and hospitality schools or general universities.
Tourism Courses in Melbourne
Northern Melbourne Institute of TAFE offers several tourism courses, including Diploma of Tourism which focuses on various management, marketing and product development skills; Advanced Diploma in Tourism which builds on the skills learnt in the diploma course and includes financial management, communication, human resources and strategic operations; and Certificate III in Tourism (Retail Travel Sales) which includes tourism industry knowledge, event industry knowledge and destination information so you can begin your career as a travel consultant in Melbourne.
Holmesglen is one of the most reputable TAFE providers in Victoria, never mind Melbourne, and it offers a dual Diploma of Tourism/Diploma of Management with courses in financial management, marketing tourism products and services, coordinating and operating tours, customer service, project management, marketing and sourcing destination information and creating holiday packages locally in Melbourne, greater Australia and even internationally. It also offers Certificate III in Tourism as a VET in Schools program for schools in Melbourne that is designed to give students a start as travel agents, tour guides and airline personnel.
Victoria University (Melbourne, Australia) offers a Bachelor of Business (Tourism Management) degree with courses in accounting, information systems, marketing, tourism enterprise management, managing sustainable destinations and international trends. The degree is EPAS accredited by the European Foundation for Management Development (EFMD). The university also offers Certificate III in Tourism and an Advanced Diploma of Tourism for students in Melbourne.
Swinburne University of Technology offers tourism courses from its Melbourne campus, including Bachelor of Business (Tourism and Hospitality Management) which includes introduction to commercial law, tourism destination management, special interest tourism and regional issues in tourism. It also offers an Advanced Diploma of Tourism and Certificate III in Tourism (Visitor Information Services).
La Trobe University (main campus at Melbourne) offers a Bachelor of Business (Event Management/Tourism Management) with courses in marketing, management, accounting, tourism and hospitality studies, travel and tour operations, economics for the tourism and leisure industry, tourism and hospitality law, project management, regional culture and tourism and tourism and leisure psychology and consumer behaviour. It also offers Bachelor of Business (Tourism and Hospitality), Bachelor of Business (Tourism Management), and Bachelor of Business (Tourism Management/Marketing) courses at its Melbourne campus.
William Angliss Institute, based in Melbourne, offers a range of tourism courses, including, Certificate III in Tourism, Certificate IV in Tourism (Guiding), Diploma of Tourism (Ecotourism) and Advanced Diploma of Tourism.
Study Tourism in Melbourne
Part of your job as a tourism professional in Melbourne is to familiarise yourself with all the local attractions, activities, accommodation options and restaurants. You’ll need to know about all the luxury hotels, the family motels and the cheap backpackers’ hostels in Melbourne. And, you’ll need to know about all the fun things to do, the most culturally significant places to go and the day tours to tourist attractions and sights in and around Melbourne that are worth a visit.
For example, you’ll need to know all about family-friendly holiday options, like Melbourne’s Luna Park, with all the attractions of an amusement and lots more. You’ll need to know about new rides, rides that are being upgraded, restaurants and tours in the park and any special facilities and functions that will make holidays in Melbourne extra special for kids.
You should be able to recommend places like Philip Island Nature Park, which is outside of Melbourne but which is nevertheless a highlight for people visiting the city for any length of time. Among the park’s attractions are the penguin observation boardwalks and the Koala Conservation Centre, which provide unique opportunities to get close to wildlife that you wouldn’t dream of seeing while in Melbourne.
Unless, of course, you recommend a visit to Melbourne Zoo with its orang-utans, snow leopards, red pandas, Sumatran tigers and Asian elephants. Its wild encounters (meet animals in their enclosures) and threatened species program makes Melbourne Zoo a must on any sightseeing itinerary. On a similar vein you can suggest the Melbourne Aquarium, but make sure you have up-to-date information on any special events and exhibits that might be on.
For cultural tourists you can put together holiday packages that include the Melbourne Museum, the National Gallery of Victoria, and the Heide Museum of Modern Art. You’ll also need to make contacts at all the theatres in Melbourne to keep a rolling itinerary of what’s on and what shows tourists need to see.
Don’t forget that for some people holidays are all about retail therapy, so get to know all the shopping districts in Melbourne from the high-end haute couture to the bargain markets.
The tourism industry is not a piece of cake. If you want to succeed you have to be prepared to work hard, but the rewards are worth it.
TafeCourses.com.au offers a range of tourism courses in Melbourne, from short courses in travel and tourism to diplomas in tourism and hospitality.